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The Rise of Bespoke Spirits and Cocktail Bars in Ubud

(Credit: Matti Blume/Wikimedia Commons — CC by-SA 4.0)

Ubud, Bali’s cultural hub, is evolving into a sophisticated destination with bespoke spirits popping up everywhere and modern cocktail bars on the rise. As the town caters to a growing number of discerning tourists, the rise of bespoke spirits and cocktail bars is reshaping its nightlife.

A prime example of this trend is the East Indies Pomelo Gin, a locally crafted spirit that highlights the region’s unique botanical flavors. This gin, infused with Indonesian pomelo zest, embodies Ubud’s commitment to quality and local ingredients. Pomelo is a fruit well known in South East Asia, similar to a grapefruit but more mild and less sour.

The demand for bespoke spirits has come primarily from the high costs of imported spirits which are heavily taxed, making drinking high quality spirits in Bali an expensive experience. To counteract the heavily taxed imported spirits and liqueurs, Balinese and Indonesian entrepreneurs are starting their own brands of spirits, such as Omrach Whiskey, and adding local fruits, spices, and unique flavors to make them unique and flavorful.

As Ubud attracts a more upscale crowd, only the top Ubudian venues can service. The demand for premium cocktails has now surged and simple drinks no longer suffice. Today’s visitors seek curated experiences and new products. There is more demand for alcohol containing local flavors and expert craftsmanship.

Pinstripe Bar is a leading player in this transformation. Located in the heart of Ubud, this Ubud bar offers a menu that showcases innovative cocktails made with bespoke spirits like the East Indies Pomelo Gin. The bar’s design and ambiance combine modern sophistication with traditional Balinese elements, creating a space that feels both luxurious and authentic. They house a unique collection of whiskeys, gins, tequilas, vodka, liqueurs and more.

Even though there is this new wave of premium Indonesian created spirits, there are still ample opportunities to purchase imported classic spirits and well-known brands as the demand still exists. Bars like Pinstripe Bar cater to both imported and local variants, offering a huge range of imported and rare to find spirits in Bali.

Ubud’s new wave of cocktail culture isn’t just about the drinks; it’s about the experience. You can venture to a hidden speak easy or to an upscale cocktail lounge. Bartenders are now curators and artists, guiding patrons through a sensory journey that captures the essence of Bali. Cocktail flair and presentation is on the rise also.

Flamboyantly presented cocktails with fruit, spices and decorations are taking the scene by storm. Tourists not only seek a tasty drink, they want an insta-worthy photo and an experience. Bars must adapt to the demand to both attract visitors, delight visitors and encourage visitors to leave positive reviews with aesthetically pleasing photos showcasing extraordinary cocktails.

Luckily Bali is known for housing both unique and beautiful fruits, making cocktails like the pink dragon fruit martini and pandan colada stand out on the world’s cocktail stage.

As Ubud continues to attract high amounts of tourists, its drinking scene is becoming a defining feature, offering premium experiences that reflect the town’s growing appeal. With places like Pinstripe Bar leading the way, Ubud is poised to become a hub for those who appreciate the art of fine drinking.

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