Irish WhiskeyNews

Jameson Offers Tourists Bottle-Your-Own

Brian Nation, Master Distiller at The Midleton Distillery, marked the launch of new Jameson Bottle Your Own facilities at the Old Jameson Distillery, Dublin, on March 12 by hand-filling a 70cl bottle of Jameson Select Reserve Black Barrel Irish Whiskey.

The new initiative, which is also launching at the Jameson Experience Midleton in Cork, invites whiskey fans to personally fill a bottle of Jameson Select Reserve Cask Strength Black Barrel from a live bourbon cask. Visitors can then personalize the label by hand with their name, the date and the whiskey’s cask number and ABV, before logging their personal details in a Bottle Your Own ledger, becoming a part of the Jameson legend.

The newest member of the Jameson family, Select Reserve Black Barrel is a pot still and grain whiskeys. The expression is available at its natural cask strength for the first time and exclusively through the Bottle Your Own facilities at the Old Jameson Distillery, Dublin, and the Jameson Experience Midleton in Cork at the cost of €100 per 70cl.

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