The Surge Of Flavored Whiskey Shows Signs Of Slowing Down. Is The Fireball Fad Over? By Richard Thomas Although many whiskey fans dearly wish to ignore it, a big part of the whiskey boom in America has been the tsunami of popularity behind flavored whiskey. Led by Fireball, a cinnamon-flavored whiskey, the category grew by 28% in 2015. That is ...

By Richard Thomas Rating: C Jackson Morgan and its line of whiskey cream liqueurs comes from Spirits of Tennessee, the creation of Mike Wetherington and Ray Steelman, both old hands in the food and beverage industry. Many a whiskey enthusiast sneers at liqueurs and flavored whiskeys, but frankly, many of them are Yankees who have no knowledge of what it ...

By Julia Ritz Toffoli Two weeks ago I went on a very short, very last minute trip to Lisbon for work. I don’t recommend flying to Europe for just a couple days, but the disadvantages—exhaustion, never really knowing what time it was, a very high plane time to destination time ratio—were overwhelmingly outweighed by the delights that I discovered there! ...

By Richard Thomas Rating: C- Jack Daniel’s got into the rising tide in flavored whiskey just as the wave was building up steam. This Lynchburg-predigreed honey liqueur was introduced in 2011, yet the flavored whiskey fad didn’t really soar until Fireball’s explosion the next year. The Liqueur As a liqueur, this is basically a honey + whiskey concoction, so the ...

By Richard Thomas Rating: C- Bushmills, the storied Northern Irish distillery that Diageo recently traded to the Mexicans, took some of their massive stock a few years back and used it to get into the trendy sector of flavored whiskeys and honey-whiskey liqueurs. Since honey is one of the flavors that can appear in whiskey, especially those based on malted ...